Sunday, April 18, 2010

How To Market Yourself Through Social Networking

As the job market begins to recover, now is the time for college students to develop themselves as professionals. As graduates and soon-to-be graduates begin to desperately seek out internships and jobs, branding yourself as a professional is a key factor now that separates the lucky ones and the jobless, and there is no better way to do this an social networking.

Regardless your major, everyone needs to get his or her name out there in the professional world. The good news is that there is now handbook for diving into the social media business world, but there are some tips to keep in mind while building your portfolio.

First tip on how to market yourself via social networking is to get involved. Embrace social media to its fullest; use it as a tool to make yourself known and stand out as a future professional. Network with people you have met in your line of work. Bog, Tweet, Facebook. Subscribe to online magazines, newspapers and newsletters that companies produce or that spark your interest in your field. Be everywhere.

The second tip is to be in the know about companies or organizations relating to your major, especially the big ones. Be aware of their social platforms and know what they are talking about. Know their news and what they are interested in and be in the know about what their future looks like. Know what they're moving forward in, including latest developments. Be knowledgeable about the business, how it operates and look for ways to get involved.

The third tip is to set yourself up for success. Having tasteful profiles will eliminate any curiosity/concern for future employees. Let it be known what interests you by not being too exclusive. Promote yourself by creating a personal website or blog and be creative. Comment on blogs; follow your favorite companies on twitter. Keep in contact with professionals you meet that could possibly help you in the future. These days, it's all about who you know and who knows you, so be known!




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